forging strong relationships between brands and customers through the integration of mobile payments, loyalty programs and social engagement.
Starbucks
While at CashStar, I brought Starbucks onboard as customer and led the team in building of the word’s first mobile gifting solution, now with millions of transactions and counting. Supported a great team in the delivery of back-end cloud-based solutions for powering the largest online-to-offlne promotions in history: our LivingSocial promo helped break a Guinness World Record; the Groupon promo crashed the site with more than 6mm transactions – a majority of them were purchased via mobile and redeemed at POS.